>Las Vegas: Max Brenner – The Greatest!
Posted on October 19, 2010 by EMCjoe No comments
Max Brenner…Max Brenner…Max Brenner….
There’s no place like home, There’s no place like home,There’s no place like home!!
I LOVE THIS RESTAURANT!!! It is exactly what I have always wanted to find/create in a dessertrestaurant. (I even wrote my seniorcollege finance thesis on opening a dessert restaurant and here itis!). Where do I begin?
Let’s start with just the facts, mam:
12+ locations in Israel, 24 in Australia and 3 in the USA (NYC, LV and Phily). Locations coming toa city near you as they hired an ex-Cheesecake Factory exec. to help with USgrowth. Boston is next (yes, there is room for Max’sand Finale!).
Max Brenner crosses a chocolate shop with achocolate themed causal dining restaurant. Mostthings on the menu have some chocolate component- including the cocoa dusted FrenchFries. I had the bacon, lettuce, tomatoand avocado sandwich (with the fries) to start. Avocado was more of a creamyspread than I expected, but tasty. Other menus items looked very legit.
Note: On one episode of Man vs. Food, Adam pulled out a win byordering French Fries to accompany his Ice Cream Sundae Challenge. Adding the salt allowed him to get throughthe wall and finish all of the sweet dish. I knew I would need to pull that trick outone day and did it ever pay off tonight, as I sampled several of the desserts onthis menu. This trick worked out all the betterfor me because the fries I ordered had a dusting of chocolate on them…thanks for the tip Adam : )
The Milk chocolate icedGrinita drink was UNBELIEVABLE. Hotchocolate (which I sampled) is milk chocolate ganache melted, WOW.
And then the store: SO CLEVER. They have branded and created items that make this a virtual Williams-Sonoma for chocolate. I stocked up for the winter with ever option they sell. Specially designed mugs for holding hotchocolate close- got it. Well thought out single portion stacked fondue bowlsfor carefully melting chocolate- got it. Alice in Wonderland milk shake “mug” with straw – got it. Chocolate to put in all of these devices and some to eat out of the bag – got it all.
I can’t wait to have one of these in Dallas-hopefully soon.(Hear that Nancy and David- go get them, please). Otherwise, I will be using many frequent flyermiles to visit…
PS- Max, may I have a “no waiting in line” pass, please.